grassw00ts on video

November 30th, 2007 by admin

For me, one of the most interesting things about the screenwriters’ dispute in the States (click here to support it!), is the use that individual Writers’ Guild members have been making of online video to contribute to the overall campaign. Here are a few of them (hat tip: James). Read the rest of this entry »

Facebook ‘em, Danno!

November 21st, 2007 by admin

Geek amusement of the day comes from Tom Watson and Chris Paul, who are gloating to various degrees over the Facebook humbling of South Manchester MP/Councillor John Leech, after it was exposed that his Labour rival for the seat, Lucy Powell, had 124 times his number of friends. Politeness (and a keen awareness that I don’t have too many facepals myself) keeps me from mentioning the exact size of Mr Leech’s online entourage - you’ll have to click. Read the rest of this entry »

We don’t need no steenking badges!

November 7th, 2007 by admin

tgwu badgeWe in TIGMOO love our folk art. Enamel badges and glorious banners are a kind of comfort to unionists - showing us our place alongside the millions who’ve taken that route before.

As unions merge or modernise though, the painted banners of old, with the quasi-heraldic panels showing members’ trades, union heroes and famous incidents are giving way to large, bold logo prints and slogans (though to be fair I guess it’s also as some of them are now precious antiques that we need to preserve a bit better than hoicking them around Clerkenwell in the rain). Read the rest of this entry »

The Faceback starts here!

September 7th, 2007 by admin

Stung by their employer’s decision to ban access to Facebook during their work breaks, staff at Medway Hospital have voiced their protest by, you guessed it, starting a Facebook group.

On a slightly less arch note, you can also join a Facebook group to support the staff at Fremantle Trust in their dispute against an employer who have slashed pay and conditions after taking over the public sector care contract from Barnet Council. Unison rep Andrew Rogers has been sacked in the latest twist to this long running dispute, so please join the group and take this online action.

I remember writing an email of complaint to their Chief Exec Carole Sawyer many months ago, and getting back a remarkably snotty reply, so it’s not a great surprise that they’re trying to intimidate LabourStart, who are running the action. The LabourStart activists aren’t backing down, but their ISP got cold feet after a letter from Fremantle, and told them to remove the campaign, which is now back up on another server. Sign up now - they can’t sue us all ;)

Greetings, pop pickets!

August 7th, 2007 by admin

I noticed something I liked a lot today. A bunch of CWU members, the dodgyclaimers, made a pop video parody to promote the union’s dispute with Royal Mail, and stuck it on YouTube. To say it’s not very polished would be a bit of an understatement, but it more than gets the point across - real people telling their story in immediately human terms. It’s set to the tune of the Proclaimers’ 500 miles:

“And we all walk 500 miles,
but Royal Mail want 500 more.
We’re going to be the men that walk 1,000 miles,
then fall down at your door.”

A couple of hours (and most likely a couple of beers) of an evening, with a cheap digital camera, free editing software (Yes Mac fiends, you get it on Windows too…), free hosting on YouTube, and 16,032 people have seen it. That’s 16,032! Loads of favourites and a string of comments that show it managed to motivate strikers all over the country.

So they did another, “The Posties” - sung to the Monkees, and another, a skit on “Brick in the wall” with the genius chorus “We don’t need no Alan Leighton”.

And the remixers are at it too. This isn’t new on social media - For every OK Go routine, there are a squillion kids who’ll make tributes (I even saw the treadmill dance acted out with Lego), and this phenomenon has already happened to dodgyclaimers’ Floyd cover. It is new for unions though ;)

I’ve seen a few activist video skits from the US, but these are the first examples I’ve seen from the UK. Some unions areĀ  doing well investing in swishy video reporting (Amicus) or quality campaign ads (PCS) but this kind of grassw00ts activism has every bit as much power to get the message out fast and wide - the scattergun approach means it only takes on to be funny. Unions might find it scary to deal with loose cannon communications during sensitive disputes, but there’s a lot to be gained from going with the flow of this creative individual activism. I’m hoping this is only the tip of a very big, and very funny, iceberg.

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All of this obviously being my own thoughts and nothing you can pin on my employers present or past, my union, my local party, my mates, or anyone else you might confuse me with - most of whom don't agree with me about very much anyway.

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