MyBarackObama’s for life, not just for Christmas
Wednesday, January 7th, 2009Good post today at JP Rangaswami’s Confused of Calcutta. He’s been reading Pew Internet’s latest report on post-election voter engagement (always one reason his excellent blog gets my gratitude, as he pulls out so many great nuggets from Pew Internet and saves me having to read them all! Now, if he’d just stop going on about cricket…).
When people signed up (as they did in their droves) for MyBarackObama.com accounts, they thought they were entering into a relationship with the campaign that would last well beyond the goal of the election. Apparently 62% of Obama voters fully expect to be involved in campaigning to actually deliver his policies (25% of online recruits expecting to be able to keep active online in this way). 46% expect ongoing communications directly from Obama and his team (and 33% of McCain voters expect it from their guy too, showing they, like he, are certainly ‘aware of the internet’). 27% of online Obama voters have been keen enough to follow the transition period online too. (more…)
