When the union's inspiration through its Twitter feed shall run…
Tuesday, February 2nd, 2010People sometimes ask me “John, why should trades unions get involved with Twitter?” No, honest, they really do, my life is *that* exciting at times…
My standard response is that it all depends. The microblogging service Twitter is potentially attractive to unions as it’s something of a liberal and Labour ghetto, and it gets a lot of column inches for being flavour of the moment and making people look modern. However, Twitter is almost a platform in search of a utility, and different people/unions might get very different things out of it, or of course nothing at all, depending on how they naturally want to communicate. (more…)
